In the world of A-Beauty, some ingredients stand the test of time, and Amla, Gotu Kola, and Yashthi Madhu are among the most potent Ayurvedic botanicals for skincare. At Purearth, we incorporate these timeless treasures into our formulations to de...
Read moreWith this blog, we intend to dive deeper into rituals and practices one can simply integrate at home. To reiterate, A-Beauty is simple— it's going back to the roots and finding your beauty or wellness solutions at home, in the kitchen, in nature, ...
Read moreAfter a break from our blogs, we’re thrilled to return with more in-depth insights into Purearth's journey. We aim to write to you more frequently and take you on a more personal journey that may be beneficial for you. Welcome, Purearth-ers! Fi...
Read moreHoney, also known as Madhura, has been part of so many skin remedies, there can be an infinite amount of concoctions that can be made with honey. Since it is such a diverse ingredient we have taken the liberty to incorporate it in our Mitti Raw Ho...
Read moreCome join us as Jess and Utah spend an afternoon sharing their Purearth skincare rituals. Jess shows you how to cleanse, tone, mist and mask and guides Utah through her step-by -step Kwansha Facial 🌟
Read moreWe just can’t hold our excitement! Our best kept secret Purearth’s award-winning Wild Rosehip Supercritical Face Oil is a wonder. We have been gushing over and over about the benefits of Rosehip Oil and now its for everyone to see! Purearth’s tea...
Read more“When you take a small part of everywhere you go, you take a little bit of it in such a way that you give back to the community by becoming a messenger, carrier or storyteller of that place.” Our Urban Explorer Could you please introduce yourself...
Read moreIntroducing Project Red - an initiative addressing period waste and a project close to our hearts. We seek to tackle the huge environmental impact of sanitary products.In this series, we chat with rural women both young and old, in the remote vill...
Read moreDiscover DIY Ayurveda face mask recipes, facial gua sha massage techniques and haircare tips for radiant, healthy skin and lustrous long locks. An intimate hands on, interactive masterclass led by Kavita Khosa - Ayurveda practitioner and Founder,...
Read moreA scalp and haircare DIY masterclass! Come learn as Founder - Kavita Khosa does a live demo with the lovely Jessica Wong, teaching you how to treat hair loss, premature greying, dandruff and treat dry, brittle and damaged hair at home with authent...
Read moreWhen I was approached by 8shader for an interview I was so excited. A brief discussion about a deep-rooted passion for sustainability and top beauty tips for everyday life. Here's to know a little about me and Purearth! I’m a women’s rights acti...
Read more"Equal. Ethical. Ecological" is not a simple marketing strategy for Purearth but a principle we strongly abide by! As we speak, gorgeous wine-colored Rosehip Pods known as "Kajju" are being harvested by Purearth's superpartners. Since Purearth's i...
Read moreWe offer high performance Ayurvedic formulations to nourish your skin & senses.
Ethically sourced, fair trade and Leaping Bunny cruelty free approved.
