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Discover the power of nature with some of our fave hero ingredients! Potent, pure and perfecting. These 3 magical ingredients are seriously worth bringing into your life. We're letting you in on some amazing DIY Ayurvedic remedies and recipes...
Read moreBoy have we got something in store for you! In collaboration with the dapper brand Milk Shirts and Tang! Tang! Tang! Tang!, the debonair Sir David Tang’s hip lifestyle store in Wanchai Hong Kong, we showcased our fabulously curated Purearth col...
Read moreCredits: Shot on location in Kashmir and Ladakh by Grant Davis and Kassia Karr, Dear Consultancy. Creative direction - Kavita Khosa. Soundtrack - Ashwin Khosa - Parvati Valley (Original Mix).
Read moreShot in the pristine Himalayas and capturing the true essence of wild beauty, we present PŪREARTH - The Film. Born from a desire to reconnect with the earth, here is a creative take on our ethos to elucidate the power of purity and fair trade. C...
Read moreFrom our hands to yours, with LOVE from the Himalayas. We couldn’t have found a more perfect space for Purearth’s Hong Kong launch. Kapok, founded by an old friend Arnault Castel is the coolest design store in Hong Kong. Recently opened at PMQ ...
Read moreRising talent! Global House & Techno Music Artist Ashwin Khosa creates this original soundtrack for Purearth. Listen to his tracks on beatport, soundcloud and itunes. Parvati Valley, the inspiration for this piece is located in the Himalayas,...
Read more"If there is Paradise on Earth, it is This, it is This, it is This" ~ the 13th century Persian poet and sufi mystic Amir Khusrow nailed it when he uttered those famous words on seeing Kashmir! "Agar Firdaus bar roo-e zameen ast: hameen ast-...
Read moreubersexual (ˈuːbəˌsɛksjʊəl)-nA new genre of man who exhibits traditional masculine qualities yet is in touch with his feminine side, He is sensitive, caring and passionate about his principles and beliefs. In this issue we feature THE PERFECT SHA...
Read moreMalana Magic. A solitary village isolated from the world, Malana sits on a remote plateau nearly 10,000ft above sea level. Folklore has it that when Alexander the Great vanquished Porus, he left behind a crew of tired soldiers in the Indus valle...
Read moreWhile we get our bearings right and brand positioning still underway, pop ups are just the way to go... My gracious friend Maggie Chu has opened the doors to the exquisite Library and Blue Salon Room of our fave salon: The Kee Club Hong Kong ...
Read moreWe offer high performance Ayurvedic formulations to nourish your skin & senses.
Ethically sourced, fair trade and Leaping Bunny cruelty free approved.
